Press

46,713 visitors at the 23rd Bremen Classic Motorshow

Once again this year, the Bremen Classic Motorshow impressively demonstrated its status as a meeting place for the classic vehicle community. From 31 January to 2 February, 46,713 visitors flocked to the MESSE BREMEN exhibition halls – more than the show has ever achieved before. This was the third year in a row that the Bremen Classic Motorshow has achieved top visitor numbers. (2024: 45,740, 2023: 46,407).

For over two decades, it has opened the classic vehicle season in Germany. With fresh ideas every year, the organising team always brings new ideas, with a keen sense for current trends which are reflected in the BCM. “We see ourselves as part of the community”, says Frank Ruge, Project Manager of the Classic Motorshow.

Last year saw the launch of a new Young Fans area where young enthusiasts present their passion. It was once more a great success and is now established as a firm feature of the Bremen Classic Motorshow. “Again, the young people had free rein to create their own area. We also included them in the planning of the overall show”, says Ruge.

The effect in the exhibition halls was clear. According to the team: “We saw a lot more young people at the show – and it was obvious they were keen to buy!”.

Generally, there was a strong demand for vehicles. The dealers were certainly happy with the show, sales were high and the market situation at the BCM gave them an optimistic view of the future.

Also a big success were this year’s special shows and topics: High-performance cars from Japan, motorbikes from the 80s and „Modern Classics“. There was also a premiere: the first petromobilia auction, “Oil & Rust”, held by Wormser Reklame-Auktion. This was also a total success, with collectors, trade visitors and organisers equally enthusiastic.

The all-round positive resonance shows that the Bremen Classic Motorshow continues to be a huge draw and confirms its role as a powerful influencing factor for the classic vehicle community and the market.

The next Bremen Classic Motorshow will take place from Friday 30 January to Sunday 1 February 2026, again in all MESSE BREMEN exhibition halls.

Further information: https://www.classicmotorshow.de/en

(2.244 characters incl. spaces)

You can find photos at messe-bremen.de/bcm/pressemappe.

Password:                    Cl4ss1c_M0t0rsh0w

About the Bremen Classic Motorshow: Since 2003, the Bremen Classic Motorshow has become established as the first classic vehicle trade show of the year in Germany. Over three days every year, collectors and grease monkeys, first-time fans and long-term enthusiasts, dealers and restorers, clubs and friends get together in the MESSE BREMEN halls to chat and talk shop in a relaxed atmosphere. In 2023, the classic vehicle show achieved a new record: with the organisers counting 46,407 visitors. Some 730 exhibitors from around Europe ensured a wide-ranging, varied programme. The Bremen Classic Motorshow team always brings a breath of fresh air and new ideas to the classic vehicle community. Its adaptability was again proven in 2021 and 2022 when the in-person show had to be cancelled due to the coronavirus pandemic. Instead, they put together an online event in the form of a livestream. Another inspired idea was the new Red List category created for the Bremen Classic Motorshow. These are vehicles that were once common on the roads, but are on the verge of extinction today. Soon, the media and the community also adopted the concept and the new term. Since 2024, the BCM has been increasing its efforts to involve young classic vehicle fans.

Further information for editorial teams:

MESSE BREMEN · M3B GmbH
Bastian Mojen,
T +49 421 3505 – 445
Bastian.Mojen@m3b-bremen.de
www.messe-bremen.de

Bremen Classic Motorshow does more for young fans

This year’s Bremen Classic Motorshow opens its doors from 31 January to 2 February 2025. Once again, it will continue its drive to attract young fans by actively involving them in the event. Project Manager Frank Ruge sums it up: „It’s time to stop talking about young classic car enthusiasts and talk with them! We give them a dedicated space to do their own thing.“ The BCM uses various approaches to make joining the classic community as easy as possible while breathing new life into it.

Young fans get their own space again
For the second time, the show features a special area organised and designed by the next generation. The Bremen Classic Motorshow team is giving them free rein: They are fully in control, from choosing the topics to presenting the vehicles and staging on-site auctions. This year’s theme is „Newcomers“. How can young people join the community on a small budget and without much expert know-how? The young organisers know exactly what this means, having recently faced the same questions themselves. Advice for newbies, live repair sessions and special vehicle exhibits are designed to provide inspiration and hands-on tips.

Authentic insights and live events
One highlight of the Young Fans special area will be the live repair session. Visitors can watch young enthusiasts repair a W124 Mercedes and ask any questions they have. The programme also includes some inspiring stories: One young participant will display his restored Ford Escort XR3i. He found it forgotten in a barn and spent two years getting it back on the road – on a tiny budget and without much technical knowledge.

Special shows sure to interest young fans
The always-popular special shows at the Bremen Classic Motorshow will also appeal to younger fans. This year’s special car show is dedicated to high-performance cars from Japan. These vehicles are not only attractive for the new demographic, but also shed light on a lesser-known segment for older enthusiasts. The focus is on sporty, powerful cars from the 80s and 90s with a new iconic status. It will be the first time that four of the people loaning exhibits are under 35 years old.

Young Japanese cars in surprising variety
There is also an area in the exhibition halls dedicated to the surging interest in classic Japanese cars. Participants here will present their vehicles, from models still in their original state to customised revamps. The focus is not on purism, but on the passion and creativity of fans. Whether original or modified, tuned or in factory condition – what matters is that the vehicles reflect their owners‘ enthusiasm and tastes. It’s this fresh approach that makes the show so unique.

Involved in planning
This year, the Bremen Classic Motorshow involved young classic fans much more intensively in the planning of the show. Ahead of the event, the BCM team asked youngsters on Instagram what cars are ideal for newcomers. Many of the cars named in the survey are now featured in the show. Some are available to buy in the exhibition halls and the Vehicle Mart in the multi-storey car park. The Young Fans special presentation area was also designed with the help of the next generation of fans.

Cross-generational dialogue
With these concepts, the Bremen Classic Motorshow has created a lively exchange between generations. „The young enthusiasts are injecting new life into the community and demonstrating just how vibrant and varied the world of classic cars is“, explains Frank Ruge. By providing space for new ideas and viewpoints, the show has become a place where passion for classic vehicles is passed on and shared. With its dedication to young fans, the Bremen Classic Motorshow again shows it is much more than an exhibition. It’s a meeting place, a platform and a source of inspiration for all generations.

Further information: https://www.classicmotorshow.de/en

You can find photos at messe-bremen.de/bcm/pressemappe.
Password:                  Cl4ss1c_M0t0rsh0w

Please add the Bremen Classic Motorshow to your events calendar:

Date:                  Friday 31 January to Sunday 2 February 2025

Opening hours:   9 a.m. to 6 p.m. 

Venue:                MESSE BREMEN, Findorffstr. 101, 28215 Bremen

Prices:                Day ticket:                 Online € 18, reduced € 16 | Ticket desk € 20, reduced € 18 

                          Two-day ticket:           Online € 28 | Ticket desk € 30

                          After-work ticket:        Friday and Saturday from 3 p.m. at the ticket desk and online: € 10

                          Family ticket:             € 40 (2 adults + 2 children)

About the Bremen Classic Motorshow: Since 2003, the Bremen Classic Motorshow has become established as the first classic vehicle trade show of the year in Germany. Over three days every year, collectors and grease monkeys, first-time fans and long-term enthusiasts, dealers and restorers, clubs and friends get together in the MESSE BREMEN halls to chat and talk shop in a relaxed atmosphere. In 2023, the classic vehicle show achieved a new record: with the organisers counting 46,407 visitors. Some 730 exhibitors from around Europe ensured a wide-ranging, varied programme. The Bremen Classic Motorshow team always brings a breath of fresh air and new ideas to the classic vehicle community. Its adaptability was again proven in 2021 and 2022 when the in-person show had to be cancelled due to the coronavirus pandemic. Instead, they put together an online event in the form of a livestream. Another inspired idea was the new Red List category created for the Bremen Classic Motorshow. These are vehicles that were once common on the roads, but are on the verge of extinction today. Soon, the media and the community also adopted the concept and the new term. Since 2023, the BCM has been increasing its efforts to involve young classic vehicle fans.

Further information for editorial teams:

MESSE BREMEN · M3B GmbH
Bastian Mojen,
T +49 421 3505 – 445
Bastian.Mojen@m3b-bremen.de
www.messe-bremen.de

New partnership between Wormser Reklame-Auktion and Classic Motorshow

This year, petrolheads have a new opportunity to immerse themselves in the golden age of automobiles and the flair and romance of old-time filling stations: The experts from Wormser Reklame-Auktion and the team behind the Bremen Classic Motorshow are joining forces for a new venture: an auction held during northern Europe’s largest classic vehicle show. During the Bremen Classic Motorshow from 31 January to 2 February, around 450 lots will go under the hammer at the Oil & Rust auction.

Marc Trapp, the owner of Wormser Reklame-Auktion, will be inviting bids for this haul of rare objects and advertising items from automotive and filling station history. The passionate auctioneer from Wormser Reklame is looking forward to the show in Bremen, which represents „a new chapter in our company history“.

„We’re delighted to present this new event together with an extremely well-connected and experienced auction house“, says Project Manager Frank Ruge from MESSE BREMEN. The BCM team has long considered including an auction in the show. Now, with the right partner, their idea is becoming reality.

For almost 15 years, the team in Worms have been supplying collectors in and beyond Germany with gems of commercial art. With more than 40 themed auctions of historical advertising media, the experts led by Marc Trapp have built up an excellent international reputation founded on their passion, enthusiasm and knowledge. „Our company has grown into a powerful player thanks to our unique way of presenting items and our special auctions. Today our team is made up of seven specialists who know exactly what customers want“, says Trapp, who describes the collector community as „very intense“.

Tom Weiskircher is providing additional support for the unique and demanding Bremen Classic Motorshow project. He is a specialist dealer in vintage advertising materials who draws on eight years of experience in the field. As an automobile enthusiast himself, Weiskircher was involved in establishing the „petromobilia“ segment at the auction house. Now the company is expanding its activities northwards so that the auction is not only within easy reach from the Benelux countries, but also more attractive for Scandinavian customers. „Our sellers and customers from Denmark, Norway and even Sweden will be delighted“, says Trapp. His auctions in Worms attract customers from all over Europe.

He shares with Weiskircher a passion for memorabilia from old filling stations and repair shops. The two men are blown away by the atmosphere in the exhibition rooms of the Bremen Classic Motorshow. „In conjunction with the Petromobilia auction, this is set to be an amazing event, no doubt with a number of nail-biting bidding battles,“ says Marc Trapp. He will act as the auctioneer at the show in Bremen.

The highlight of the Oil & Rust auction is an enamel sign from Italian company Spido, known in Germany as Spidolin. It depicts a racing driver promoting engine oil. The reserve price is € 10,000. However, the experts anticipate a selling price of more than double that. It will be thrilling to see how the bidders on site and online try to outdo each other with ever-higher bids.

Yet even the Spido sign is unlikely to break the record for the most expensive advertising item ever auctioned in Europe. That distinction goes to an enamel sign from Cailler advertising Frigor chocolate. It went under the hammer at the Worms auction house in 2022 – and sold for € 215,000 (plus fees).

Auction details

On the two auction days, Saturday and Sunday, around 450 petromobilia lots will be up for sale.

The enamel signs, oilcans and all other items on offer will be available for pre-viewing during the Motorshow: on Friday from 9 a.m. to 6 p.m., on Saturday from 9 to 10.30 a.m. and on Sunday from 9 to 11.30 a.m.

The auctions themselves will take place in Hall 4 (Stand 4A10) on Saturday from 10.30 a.m. to 1.30 p.m. and from 2 to 5.30 p.m., and on Sunday from 11.30 a.m. to 3 p.m.

All the auctioned articles will be authenticated by experts from the company Originals Only, which is a subsidiary of the auction house. The most prized items will from the start display an authentication badge complete with a grade. All other articles can be marked with a badge on request.

Potential bidders can register on site in Hall 4 (Stand 4B15). Other collectors will be bidding online. They can register in advance via the auction-house website reklame-auktion.de/, then on the day place their bids and follow the auction live online. Incoming online bids will be displayed on a screen for everybody to see, heightening the tension in the auction room. Over the years, the number of bidders has risen continually. With over 3,000 registered bidders per auction, excitement is guaranteed – for every lot, up to 1,500 online collectors will be poised with their finger over the keyboard.

Further information: https://www.classicmotorshow.de/en

(4.991 characters incl. spaces)

You can find photos at messe-bremen.de/bcm/pressemappe
Password:                       Cl4ss1c_M0t0rsh0w

Please add the Bremen Classic Motorshow to your events calendar:

Date:                     Friday 31 January to Sunday 2 February 2025

Opening hours:   9 a.m. to 6 p.m. 

Venue:                  MESSE BREMEN, Findorffstr. 101, 28215 Bremen

Prices:                  Day ticket:                 online € 18, reduced € 16 | Ticket desk € 20, reduced € 18 

                              Two-day ticket:           online € 28 | Ticket desk € 30

                              After-work ticket:        Friday and Saturday from 3 p.m. online or at the ticket desk € 10

                              Family ticket:             € 40 (2 adults + 2 children)

About the Bremen Classic Motorshow: Since 2003, the Bremen Classic Motorshow has become established as the first classic vehicle trade show of the year in Germany. Over three days every year, collectors and grease monkeys, first-time fans and long-term enthusiasts, dealers and restorers, clubs and friends get together in the MESSE BREMEN halls to chat and talk shop in a relaxed atmosphere. In 2023, the classic vehicle show achieved a new record: with the organisers counting 46,407  visitors. Some 730 exhibitors from around Europe ensured a wide-ranging, varied programme. The Bremen Classic Motorshow team always brings a breath of fresh air and new ideas to the classic vehicle community. Its adaptability was again proven in 2021 and 2022 when the in-person show had to be cancelled due to the coronavirus pandemic. Instead, they put together an online event in the form of a livestream. Another inspired idea was the new Red List category created for the Bremen Classic Motorshow. These are vehicles that were once common on the roads, but are on the verge of extinction today. Soon, the media and the community also adopted the concept and the new term. Since 2023, the BCM has been increasing its efforts to involve young classic vehicle fans.

Further information for editorial teams:

MESSE BREMEN · M3B GmbH
Bastian Mojen,
T +49 421 3505 – 445
Bastian.Mojen@m3b-bremen.de
www.messe-bremen.de

Special show of motorcycles from the 1980s at the Bremen Classic Motorshow

The 1980s probably did even more to shape today’s world than the decade before. Everything changed – from fashion to engineering to politics. Including a much wider range of motorbikes on the market. Touring enduros, super-sports bikes, luxury tourers and soft choppers carved out new market segments alongside touring sports bikes and stripped-down universal models. They recharged the motorbike boom after its first wave and answered the dreams of the more discerning market.

In the 1980s, manufacturers, dominated above all by Japanese makers, ignited a technology explosion. Many details taken for granted today were introduced in motorcycle engineering back then. They include central shock absorbers, liquid cooling, lightweight metal frames, fuel injection, single-sided swing arms and full fairings. Other new technologies that characterised the decade but later disappeared were 16-inch front wheels, anti-dive forks and full side fairings.

There was also a previously unimagined new segment with models from 80 cc to 1,340 cc engines. They all flooded onto the market: from entry-level models such as the Yamaha DT 80 LC or the MZ ETZ 150 to top-sellers like the Honda CM 400 T, Yamaha XT 600 or the Honda CBR 600 F to innovative new departures such as the BMW K 100. Then there were the dream bikes of this generation, manifested by the Ducati 851, the Harley-Davidson Electra Glide and the Honda VFR 750 R. Trendsetters such as the BMW R 80 G/S and the Suzuki GSX-R 750 hit the road next to sensationally agile two-stroke bikes like the Yamaha RD 350 LC or the Suzuki RG 500 Gamma. Everybody can find their favourites from this decade.

The motorcycle special show at the Bremen Classic Motorshow 2025 will bring the stylish, exciting 1980s to life with 24 selected bikes. The highlights from the PS.SPEICHER and collectors from all over Germany will demonstrate how the motorcycle scene, trends and possibilities were transformed within a single decade.

Further information: https://www.classicmotorshow.de/en

You can find photos at: messe-bremen.de/bcm/pressemappe
Password:                       Cl4ss1c_M0t0rsh0w

Please add the Bremen Classic Motorshow to your events calendar:

Date:                     Friday 31 January to Sunday 2 February 2025

Opening hours:   9 a.m. to 6 p.m. 

Venue:                  MESSE BREMEN, Findorffstr. 101, 28215 Bremen

Prices:                  Day ticket:                 online € 18, reduced € 16 | Ticket desk € 20, reduced € 18 

                              Two-day ticket:           online € 28 | Ticket desk € 30

                              After-work ticket:        Friday and Saturday from 3 p.m. online or at the ticket desk € 10

                              Family ticket:             € 40 (2 adults + 2 children)

About the Bremen Classic Motorshow: Since 2003, the Bremen Classic Motorshow has become established as the first classic vehicle trade show of the year in Germany. Over three days every year, collectors and grease monkeys, first-time fans and long-term enthusiasts, dealers and restorers, clubs and friends get together in the MESSE BREMEN halls to chat and talk shop in a relaxed atmosphere. In 2023, the classic vehicle show achieved a new record: with the organisers counting 46,407  visitors. Some 730 exhibitors from around Europe ensured a wide-ranging, varied programme. The Bremen Classic Motorshow team always brings a breath of fresh air and new ideas to the classic vehicle community. Its adaptability was again proven in 2021 and 2022 when the in-person show had to be cancelled due to the coronavirus pandemic. Instead, they put together an online event in the form of a livestream. Another inspired idea was the new Red List category created for the Bremen Classic Motorshow. These are vehicles that were once common on the roads, but are on the verge of extinction today. Soon, the media and the community also adopted the concept and the new term. Since 2023, the BCM has been increasing its efforts to involve young classic vehicle fans.

Further information for editorial teams:

MESSE BREMEN · M3B GmbH
Bastian Mojen, T +49 421 3505 – 445
Bastian.Mojen@m3b-bremen.de
www.messe-bremen.de

"From Turbo to Tradition – Japanese Sports-Car Icons – this year's special show at the 23rd Bremen Classic Motorshow

​Alfa Romeo, Triumph, Citroën, Mercedes-Benz, Saab, Chevrolet: Enthusiasm for classic cars spreads across on many brands. And also extends to their countries of origin. But one country is missing: Japan. That is because the sales success of these models, which first appeared on the German market in the 1970s, was mainly based on full features and reasonable prices rather than the kind of qualities that excite classic car fans. Or that’s the cliche.

Yet under the radar of established fan bases, a subculture has arisen that reveres icons from the land of the rising sun above all else. This is not about run-of-the-mill models like the Toyota Carina or the Mazda 626. It focuses on striking cars that have blossomed into genuine bluechips in certain niches of the classic car community. The upcoming Bremen Classic Motorshow (31 January to 2 February 2025) offers these models a long-overdue platform: „Our large special show ‚From Turbo to Tradition – Japan’s Sports Car Icons‘ will showcase twelve genuine underground stars“, says Project Manager Frank Ruge.

Some of these collectors‘ items on display in Bremen at the start of the 2025 season fascinate with exotic technical features. They include the Mitsubishi 3000 GT (1994) with all-wheel drive and the exceptional Honda S 800 (1970) with a top engine speed of over 10,000 rpm. Others won gold medals in racing sport – for example the Toyota Celica Twin Cam Turbo, (Björn Waldegaard; Ivory Coast Rally 1986) and the Mitsubishi Pajero (Jutta Kleinschmidt; Dakar Rally 2001). And yet others became idols of younger fans through computer games such as Gran Turismo. Prime examples are the „Ferrari-killer“ Honda NSX (1991) and the Nissan Skyline GT-R R32 (1992). The final category is rarities only sold on the domestic market that have achieved near-cult status outside Japan: the quirky gullwing-door Autozam AZ-1 (1992) and the Eunos Cosmo (1991), the world’s only series-produced car with a three-rotor Wankel engine.

„With these icons spanning five decades, we want to show that the great automotive construction nation Japan has earned a place in our classic car community“, says Frank Ruge in explanation of the unusual choice for the special show at the 23rd Bremen Classic Motorshow. The only long-recognised global star among classic cars Made in Japan will be the highlight of the show: the fascinating Toyota 2000 GT dating from 1967, which currently commands a price of around 1.2 million dollars.

Of course, the exhibition organisers in the Hanseatic city would never think of neglecting the established classic cars. On a 52,000 square-meter floorspace in eight halls, the Bremen Classic Motorshow will in 2025 also feature everything from countries beyond Japan.

(Original text: Wolfgang Blaube)

Further information: https://www.classicmotorshow.de/en/

You can find photos at messe-bremen.de/bcm/pressemappe
Password:                  Cl4ss1c_M0t0rsh0w

Please add the Bremen Classic Motorshow to your events calendar:

Date:                  Friday 31 January to Sunday 2 February 2025

Opening hours:   9 a.m. to 6 p.m. 

Venue:                MESSE BREMEN, Findorffstr. 101, 28215 Bremen

Prices:                Day ticket:                 online € 18, reduced € 16 | Ticket desk € 20, reduced € 18 

                          Two-day ticket:           online € 28 | Ticket desk € 30

                          After-work ticket:        Friday and Saturday from 3 p.m. online or at the ticket desk € 10

                          Family ticket:             € 40 (2 adults + 2 children)

About the Bremen Classic Motorshow: Since 2003, the Bremen Classic Motorshow has become established as the first classic vehicle trade show of the year in Germany. Over three days every year, collectors and grease monkeys, first-time fans and long-term enthusiasts, dealers and restorers, clubs and friends get together in the MESSE BREMEN halls to chat and talk shop in a relaxed atmosphere. In 2023, the classic vehicle show achieved a new record: with the organisers counting 46,407  visitors. Some 730 exhibitors from around Europe ensured a wide-ranging, varied programme. The Bremen Classic Motorshow team always brings a breath of fresh air and new ideas to the classic vehicle community. Its adaptability was again proven in 2021 and 2022 when the in-person show had to be cancelled due to the coronavirus pandemic. Instead, they put together an online event in the form of a livestream. Another inspired idea was the new Red List category created for the Bremen Classic Motorshow. These are vehicles that were once common on the roads, but are on the verge of extinction today. Soon, the media and the community also adopted the concept and the new term. Since 2023, the BCM has been increasing its efforts to involve young classic vehicle fans.

Further information for editorial teams:

MESSE BREMEN · M3B GmbH
Bastian Mojen, T +49 421 3505 – 445
Bastian.Mojen@m3b-bremen.de
www.messe-bremen.de